Given the rapid growth of participatory media content such as blogs, there is a need to design personalized recommender systems to recommend only useful content to users. We be- lieve that in addition to producing useful recommendations, certain insights from media research such as simplification and opinion diversity in recommendations should form the foundations of such recommender systems, so that the be- havior of the systems can be understood more closely, and modified if necessary. We propose and evaluate (...) such a sys- tem based on a Bayesian user-model. We use the underlying social network of blog authors and readers to model the pref- erence features for individual users. The initial results of our proposed solution are encouraging, and set the agenda for fu- ture research. Introduction. (shrink)

The article devoted to the phenomenon of ‘virtual‘ social media as a factor influencing the formation of the markers of the value palette and preferences of modern youth. The reasoning of this interest is due to the fact that it is the youth, who is a catalyst for the development of a society. The young people today are actively involved in the urban environment through the virtualization of everyday practices, through the incorporation in the colossal information stream and (...) the virtual urban communities. The aim of this study is to identify among the youth audience the role of social media in the formation of value-sense attitudes and preferences. The study methodology is based on research approach of Sheri Turkle. Through the empirical research, the authors define both the motives for the inclusion of young people in virtual communities and the direction of the content of these virtual groups. As a result, the authors come to the conclusion that the dominant force of social networking is self-assertion of a personality with an active representative example included in a variety of communities, living and acting according to the rules of these groups and receiving there social approval and support; it often leads to a break with the cultural tradition and to forming the personality of a new type. This reason determines the novelty and relevance of the research in modern conditions of development of the digital society. (shrink)

The business world is facing a very complicated situation due to the COVID-19 pandemic. Small- and medium-sized companies —both in Spain and at the global level—are seeing their survival jeopardized by a fall in revenues. This scenario is aggravated in the case of micro-SMEs headed by female entrepreneurs. Accordingly, micro-SMEs, particularly those led by female entrepreneurs, need to reinvent themselves to overcome the current adversities that could lead to the destruction of their businesses and hence their jobs. One of the (...) ways to do this is to take advantage of digital transformation. Therefore, the aim of this paper is to analyze which variables influence the financial results of female-led Spanish micro-SMEs when they carry out social marketing actions. For that purpose, an online survey was designed and analyzed using the “PROCESS” macro. Results show that social media marketing actions have significant effects on financial performance. (shrink)

This paper investigates how young people give meaning to gender, sexuality, relationships, and desire in the popular social networking site Netlog. In arguing how SNSs are important spaces for intimate politics, the extent to which Netlog is a space that allows contestations of intimate stories and a voicing of difference is questioned. These intimate stories should be understood as self-representational media practices; young people make sense of their intimate stories in SNSs through media cultures. Media (...) cultures reflect how audiences and SNS institutions make sense of intimacy. This paper concludes that intimate stories as media practices in the SNS Netlog are structured around creativity, anonymity, authenticity, performativity, bricolage and intertextuality. The intimate storytelling practices focusing on creativity, anonymity, bricolage and intertextuality are particularly significant for a diversity of intimacies to proliferate. (shrink)

This article examines the role of social media and journalistic media in presidential electoral processes. A systematic review of scientific articles published from 2012 to 2022 was conducted. The results indicate that the media has a significant influence on public perception and the political agenda during election campaigns. Furthermore, the importance of evaluating political leaders in the voters' decision-making process is emphasized. In summary, the article provides valuable insights into how the media can shape the (...) narrative and public opinion during presidential elections. (shrink)

The widespread use of social network sites by children has significantly reconfigured how they communicate, with whom and with what consequences. This article analyzes cross-national interviews and focus groups to explore the risky opportunities children experience online. It introduces the notion of social media literacy and examines how children learn to interpret and engage with the technological and textual affordances and social dimensions of SNSs in determining what is risky and why. Informed by media literacy (...) research, a social developmental pathway is proposed according to which children are first recipients, then participants, and finally actors in their social media worlds. The findings suggest that SNSs face children with the fundamental question of what is real or fake. By around 11–13, they are more absorbed by the question of what is fun, even if it is transgressive or fake. By age 14–16, the increasing complexity of their social and emotional lives, as well as their greater maturity, contributes to a refocusing on what is valuable for them. Their changing orientation to social networking online appears to be shaped by their changing peer and parental relations, and has implications for their perceptions of risk of harm. (shrink)

With rising numbers of Facebook, Twitter and MXit users, Africa is increasingly gaining prominence in the sphere of social networking. Social media is increasingly becoming main stream; serving as important tools for facilitating interpersonal communication, business and educational activities. Qualitative analyses of relevant secondary data show that children and youths aged between 13 and 30 constitute Africa’s heaviest users of social media. Media reports have revealed cases of abuse on social media (...) by youths. Social networks have severally been used as tools for perpetuating crimes such as; cyberbullying and violence against girls and women. This study proposes a ‘Culture-centered Approach’ to the use of social media in a bid to minimize these cybercrimes and encourage the responsible use of social media amongst African youths. The Culture-centered Approach, which incorporates the tenets of Information Ethics, stresses the need for the respect of the dignity and rights of other online users as well the application of good cultural values and ethical behavior while on social media platforms. (shrink)

Social media applications such as Twitter, YouTube and Facebook have attained huge popularity, with more than three billion people and organizations predicted to have a social networking account by 2015. Social media offers a rapid avenue of communication with the public and has potential benefits for communicable disease control and surveillance. However, its application in everyday public health practice raises a number of important issues around confidentiality and autonomy. We report here a case from (...) local level health protection where the friend of an individual with meningococcal septicaemia used a social networking site to notify potential contacts. (shrink)

PurposeThe purpose of this paper is to examine the impact of the digital culture on football supporters through analysis of official and unofficial websites and media reports. At first glance it would appear that technology has brought about greater opportunities to communicate, to share views which previously could not be widely published, and to organise against the commercial power of the large football clubs. However, surveillance, censorship and control continue to impact on supporters to restrict and ultimately prevent the (...) ideal speech situation that is necessary to empower fans and promote greater participation in their clubs. Current media manipulation and corporate interests restrict and alienate fans who often have more of a historically constituted sense of ownership and culture within their local clubs.Design/methodology/approachA critical social theory approach is adopted to examine structures and processes related to communication between fans, the media, football clubs and the public. Habermas' theory is draw upon using the concepts of “colonization of the Lifeworld” and “communicative action” to inform a theme and discourse analysis of official and independent football club websites and media reports. How corporate interests are manipulating public opinion and freedom to speak openly within an overall goal of profit maximization for club owners and the large media corporations are explored.FindingsAlthough steps to enable free communication have been made we are still a long way off supporters having a powerful enough voice to organise against the commercial power of the large football clubs and media conglomerates. The ideal speech situation remains elusive and the hegemonic state remains unchallenged. Football supporters are increasingly constructed as “consumers” and the ultimate power remains in mass media and broadcast rather than personal “narrowcast”.Originality/valueThis paper extends debate on the impact of the developing “digital culture” focusing on football supporters, a specific and prevalent community within British society. It raises issues for further research in this area. (shrink)

This article explores the norms that govern regular users’ acts of sharing content on social networking sites. Many debates on how to counteract misinformation on Social Networking Sites focus on the epistemic norms of testimony, implicitly assuming that the users’ acts of sharing should fall under the same norms as those for posting original content. I challenge this assumption by proposing a non-epistemic interpretation of (mis) information sharing on social networking sites which I construe (...) as infrastructures for forms of life found online. Misinformation sharing belongs more in the realm of rumour spreading and gossiping rather than in the information-giving language games. However, the norms for sharing cannot be fixed in advance, as these emerge at the interaction between the platforms’ explicit rules, local norms established by user practices, and a meta-norm of sociality. This unpredictability does not leave us with a normative void as an important user responsibility still remains, namely that of making the context of the sharing gesture explicit. If users will clarify how their gestures of sharing are meant to be interpreted by others, they will implicitly assume responsibility for possible misunderstandings based on omissions, and the harms of shared misinformation can be diminished. (shrink)

This essay is part of a collection of essays reflecting critically and sympathetically on the legacy of philosopher of science and technology Joseph C. Pitt. It examines some effects social networking sites, like Facebook and Twitter, are having on people's capacity to engage in critical self-reflection, and draws lessons bearing on the classical issue of whether technologies can be considered neutral or embody non-cognitive values that they themselves reproduce by disciplining designers and users in particular ways. I argue (...) that social networking sites reproduce an ethic of personalization that privileges whatever theirs algorithms think are a user's personal interests at the expense of public interests, and that this in turn compromises their capacity to engage in critical self-reflection vis-a-vis issues facing society and the world. (shrink)

Online social networks captured the attention of the masses by offering attractive means of sharing personal information and developing social relationships. People expose personal information about their lives on OSNs. This may result in undesirable consequences of users’ personal information leakage to an unwanted audience and raises privacy concerns. The issue of privacy has received a significant attention in both the research literature and the mainstream media. In this paper, we present results of an empirical study that (...) measure users’ attitude towards interpersonal privacy concerns in OSNs. The results demonstrated a serious mismatch between privacy concerns of users and their information sharing behavior. In addition, it indicated that strangers are part of user social circles, this makes privacy protection more complicated, and introduce an insider threat, whereas all existing privacy tools allow users to manage the outsider threat. Information and friend segregation strategies are suggested on the basis of user information disclosure and interaction pattern. We conclude that sensitivity of information and frequency of interaction, both, play a vital role in information and friend segregation. (shrink)

This study explores some possibilities of social network analysis for studying adolescents’ communication patterns. A full network analysis was conducted on third-grade high school students (15 year olds, 137 students) in Belgium. The results pointed out that face-to-face communication was still the most prominent way for information to flow through the network. Interactions through communication media (e-mail, instant messaging, text messaging, mobile phone, and landline phone), however, supplemented this flow of information in a substantive way. Communication media (...) use patterns were characterized by multiplexity and could be placed on a unidimensional scale indicating a media hierarchy. Close friends (strong ties) used all communication media at their disposal to connect with each other; students who were just friends (weak ties) preferred face-to-face communication and social network sites. In the discussion, some other possibilities of social network analysis for studying adolescents’ communication media are discussed. (shrink)

The combination of decreased genotyping costs and prolific social media use is fueling a personal genetic testing industry in which consumers purchase and interact with genetic risk information online. Consumers and their genetic risk profiles are protected in some respects by the 2008 federal Genetic Information Nondiscrimination Act (GINA), which forbids the discriminatory use of genetic information by employers and health insurers; however, practical and technical limitations undermine its enforceability, given the everyday practices of online social (...) class='Hi'>networking and its impact on the workplace. In the Web 2.0 era, employers in most states can legally search about job candidates and employees online, probing social networking sites for personal information that might bear on hiring and employment decisions. We examine GINA's protections for online sharing of genetic information as well as its limitations, and propose policy recommendations to address current gaps that leave employees? genetic information vulnerable in a Web-based world. (shrink)

Despite iterative learning design being increasingly implemented, such approaches are often delineated by well-defined periods of design/implementation. However, second-order cybernetics, which suggests a participatory approach to learning design, involves responsively adapting learning environments to meet students’ needs, treating them as agentic participants in the classroom. In our mixed methods study, we investigate whether such a process can facilitate egalitarian participation and collaborative interactions in a technology-assisted classroom. We use the example of a graduate psychology class of 17 students and suggest (...) that adaptation of live-chat activities by a participant observer on the Reddit social media platform that supplemented the in-person lecture dynamically, using a network analysis and qualitative ethnography as a modelling facility mimicked the ongoing feedback loops of social media platforms, enabling students to use social media with a critical eye, and engage in productive collaboration. Our quantitative results present network graphs for weekly eigen centrality to understand the egalitarian nature of the network, and transitivity to understand the likelihood for collaboration between more than two agents. Our qualitative results elaborate selected Reddit posts, and weekly field notes to explain how redesigning the chat weekly helped augment lecture-based discussion with the instructor and critique of student presentations, spurring egalitarian participation through a space-place dialectic. Students also provided end-semester feedback that was analyzed using inductive coding, to design future courseware. (shrink)

Human relations are driven by social events—people interact, exchange information, share knowledge and emotions, and gather news from mass media. These events leave traces in human memory, the strength of which depends on cognitive factors such as emotions or attention span. Each trace continuously weakens over time unless another related event activity strengthens it. Here, we introduce a novel cognition-driven social network model that accounts for cognitive aspects of social perception. The model explicitly represents each (...) class='Hi'>social interaction as a trace in human memory with its corresponding dynamics. The strength of the trace is the only measure of the influence that the interactions had on a person. For validation, we apply our model to NetSense data on social interactions among university students. The results show that CogSNet significantly improves the quality of modeling of human interactions in social networks. (shrink)

Social networking applications have been designed as innovative technologies used by the higher education section to enhance the acquisition of literacy skills, driving learners to engage in online learning platforms. Such tools such as social networking have also been proven to facilitate teaching and learning; therefore, educational programs and universities are increasingly making use of networking sites to form connections with students and to offer online instructional content. This trend has placed questions, regarding the effect (...) of social media on language learning and its potential use as an effective instructional tool. The constructive role of enjoyment did not obtain equal academic consideration in the EFL learning milieu until Positive Psychology was presented to L2 education. Using social networking, users find online tasks appealing and experience the enjoyment that, in turn, impacts their behavioral intention to use them positively. Commitment is another factor that refers to the degree to which students are involved in learning enthusiastically. This construct concerns the extent to which students are loyal to learning, textbooks, and class etiquette. As it contributes to the quality of learning, it is considered a prerequisite for students’ academic success and educational attainment. Based on the role of the above-mentioned constructs in language learning, the present review tries to consider the role of social networking in boosting EFL students’ commitment and enjoyment. Consequently, some implications are presented for academic stakeholders in the quest of considering the role of social networking in language education. (shrink)

This research explores the marginal stakeholder engagement and propensity to value cocreation in the fast-fashion industry by taking Generation Z consumers (GZCs) as observation unit and social networking sites (SNSs) as context of investigation. By undertaking 24 in-depth interviews with US and Italian GZCs, the study uncovers the main elements that influence their engagement generation on SNSs and highlights that at least four main paradoxes (PXs) exist in this scenario. Specifically, the interviewees reported that they do not trust (...) those brands that make them feel as marginal consumers (PX1) and that they are likely to be extremely loyal to those brands that actively take them into consideration in their activities on SNSs (PX2). In addition, although GZCs concerned about the environment, in most cases, they will buy repeatedly from fast-fashion brands for convenience reasons (PX3). Finally, social dimension of GZCs engagement appears to be influenced by their peers' preferences (PX4). This research is the first that explored GZCs by considering them under the lenses of stakeholder engagement and offering novel insights about common believes on this generation of consumers. Therefore, theoretical and managerial implications are discussed to advance current knowledge on GZCs and to help the development of new strategies to engage them on SNSs. (shrink)

This article proposes a semio-rhetorical epistemology for visual documents, one capable of accounting for both their internal configuration, which we shall call the compositional dimension, and their persuasive force within public space, or their rhetorical dimension. The field of reference will be that of identity-related images on social networks, because compared to other kinds of images, such as artistic or professional ones, they adopt new compositional solutions and new dynamics of circulation. To test this theoretical framework, we will conduct (...) an analysis which has never been carried out in semiotics and which, as far as we know, remains very rare even in the overall field of visual studies, that is, the analysis of the profile of an Instagram influencer’s visual production, that of Canadian artist Rupi Kaur. Taking into account the flow of images shared over time, we will focus primarily on the compositional dimension that articulates the specificity of the language of images. The most appropriate model for investigating social network photos seems to be that of the portrait, thanks to which we will identify a first series of regularities and deviations. Secondly, we will turn towards the rhetorical dimension – the persuasive strategies found within, through, and towards images – focusing on the analysis of a single photo: on the one hand, it is a shot which presents greater compositional richness than others; on the other hand, it has greatly impacted the notoriety of the influencer, due to the censorship incurred on Instagram, its abundant coverage by traditional media, and the heated debate it triggered on social media. We will thus propose a reinterpretation of Paul Ricœur’s theory of identity in order to balance the rhetorical and the compositional dimensions through a unitary theoretical hypothesis. Visual identity on social networks is always the result of a negotiation between two opposite tendencies: on the one hand, the experiential pressure expressed through images related to the body and everyday practices; on the other, the algorithmic pressure due to the delegation of the management of identity to software. The case of Rupi Kaur is a rare example of a critical mediation between these two pressures and helps us build a methodology for the examination of images belonging to other social domains. (shrink)

The outcomes of a bibliographic review on political communication, in particular electoral communication in social networks, are presented here. The electoral campaigning are a crucial test to verify the transformations of the media system and of the forms and uses of the linguistic acts by dominant actors in public sphere – candidates, parties, journalists and Gatekeepers. The aim is to reconstruct the first elements of an analytical model on the transformations of the political public sphere, with which to (...) systematize the results of the main empirical research carried out in recent years, in particular those conducted with a promising methodology: Digital Trace Data Analysis. (shrink)

Few studies have examined the relationship between personality traits and social networking sites (SNSs) with a dominant concentration on the personality alterations under SNSs influence. The relationship between personality and privacy control was less focused and discussed. In order to figure out the internal mechanism of such link among youth SNSs users, the Theory of Planned Behavior (TPB) was extended by including Five-Factor Model of Personality to explore how personality traits interact with privacy control behavior on SNSs. The (...) investigation using the theoretical method mentioned led to several hypotheses which were later assessed by an online study conducted within randomly chosen college students (N = 201) from two randomly chosen universities in China. This sampling strategy was designed to mimic the situation of targeted research population in the most reasonable way. The results suggested neuroticism and openness predicted SNSs privacy. Neuroticism and openness predicted “networked privacy” was also found. Theoretical implications of these findings were addressed. (shrink)

A large amount of data is maintained in every Social networking sites.The total data constantly gathered on these sites make it difficult for methods like use of field agents, clipping services and ad-hoc research to maintain social media data. This paper discusses the previous research on sentiment analysis.

BackgroundIn the pandemic time, many low- and middle-income countries are experiencing restricted access to COVID-19 vaccines. Access to imported vaccines or ways to produce them locally became the principal source of hope for these countries. But developing a strategy for success in obtaining and allocating vaccines was not easy task. The governments in those countries have faced the difficult decision whether to accept or reject offers of vaccine diplomacy, weighing the price and availability of COVID-19 vaccines against the concerns over (...) their efficacy and safety. We aimed to analyze public opinion regarding the governmental strategies to obtain COVID-19 vaccines in three Central Asian countries, focusing particularly on possible ethical issues.MethodsWe searched for opinions expressed either in Russian or in the respective national languages. We provided data on the debate within three countries, drawn from social media postings and other sources. The opinion data was not restricted by source and time. This allowed collecting a wide range of possible opinions that could be expressed regarding COVID-19 vaccine supply and human participation in the vaccine trial. We recognized ethical issues and possible questions concerning different ethical frameworks. We also considered scientific data and other information, in the process of reasoning.ResultsAs a result, public views on their respective government policies on COVID-19 vaccine supply ranged from strongly negative to slightly positive. We extracted the most important issues from public debates, for our analysis. The first issue involved trade-offs between quantity, speed, price, freedom, efficacy, and safety in the vaccines. The second set of issues arose in connection with the request to site a randomized trial in one of the countries (Uzbekistan). After considering additional evidence, we weighed individual and public risks against the benefits to make specific judgements concerning every issue.ConclusionsWe believe that our analysis would be a helpful example of solving ethical issues that can arise concerning COVID-19 vaccine supply around the world. The public view can be highly critical, helping to spot such issues. An ignoring this view can lead to major problems, which in turn, can become a serious obstacle for the vaccine coverage and epidemics’ control in the countries and regions. (shrink)

With the help of key normative concepts borrowed from social epistemology and work on epistemic duties and norms of justification we want to clarify what is at the core of learning mediated through testimony. In socially networked professional contexts, assessment of the epistemic reliability of networked information is important: justification of knowledge acquired via the word of others has an intrinsic social and normative dimension. Whereas the former has been largely taken into account in today’s learning theories based (...) on social constructivism and connectivism, the normative dimension of justification is very much overlooked. The enormous wealth of information on the internet, the myriad of seemingly contradictory statements and the distance that powerful media create between the information spread and the direct access to the facts and first-hand experience, poses challenges to learning theorists who want to formulate solid foundations for e-learning. This has led many to adopt theories, like socio-constructivism and connectivism, which put less focus on truth, accuracy and truthfulness in an effort to cope with dissenting opinions. We will argue that shying away from truthfulness as a central ingredient of learning is mistaken. You can have the benefits from today’s e-learning theories without committing to the fallacies of relativism or constructivism. (shrink)

The decline in live social contact during the Covid-19 pandemic is driving an increase in the demand for social media communication. This study is an in-depth continuation of an earlier study on the topic of self-esteem and value orientations of youth. A survey was conducted and helped to determine the values ​​of life that are broadcast on social media profiles and are actively welcomed by students in Facebook, YouTube, Twitter, Pinterest, Instagram, Tik Tok: independence, high (...) aspirations, health and beauty, material values. The high level of activity of the respondents in social networks was investigated and the medium level of Internet addiction was determined. The respondents revealed the level of conformity and individual-typological personality traits. The students are characterized by a high level of anxiety and tension. The conformity level helps to identify the individuals who are most vulnerable to the effects of social media. The terminal and instrumental values ​​of students are investigated: health and beauty, material values, entertainment, family life, self-confidence, love, freedom, rationalism, Irreconcilability to shortcomings, independence, self-control and high claims. Correlation links were found in the indicators of conformism / nonconformism / Internet addiction and value orientations of the individual. Work in groups was carried out with the aim of abandoning a set of social masks, selected taking into account the expectations of others. The work is based on the metaphor of diminution from Slavic myths and fairy tales. (shrink)

Journal of Mass Media Ethics, Volume 27, Issue 2, Page 157-159, April-June.

Several scholars have argued that Internet use might be fundamentally incompatible with Confucian ethics, because the values that are embedded in the Internet might be in conflict with Confucian values. In addition, the design of various social network services considers very little of non-Western values in its engineering. Against this background, this article explores the philosophical question of whether Internet use, particularly social network services, is compatible with the fundamental values and norms of Confucian ethics. In addition, the (...) article discusses the Confucian notion of tian xia, and argues that tian xia, as a basic structuring principle of Confucian philosophy, helps to innovate a different social media. (shrink)

This article is a philosophical study that examines power and resistance within the conceptual network of post-phenomenological theories of technological mediation. In the contemporary landscape, the interaction between human beings and technology plays a crucial role in shaping social, cultural, and political dynamics. As human beings increasingly emerge into a world permeated by technological innovations, it becomes essential to understand the complex power relations that arise from this intertwining. In this context, post-phenomenological theories of technological mediation offer a valuable (...) theoretical framework capable of exploring the nuances of these interactions. The study begins by positioning power and resistance within this conceptual network. It then explores the complex interactions of power in technologically mediated relationships, with particular emphasis on the technologies incorporated into social media platforms, i.e., algorithmic recommendation systems. Drawing on the concepts of power as defined by Michel Foucault and Byung-Chul Han, the paper challenges conventional understandings of productive power by examining how these platforms shape and exert influence. Ultimately, it introduces the concept of intelligent power as a means to better understand the power dynamics inherent in algorithmic mediation. (shrink)

One heated argument in recent years concerns whether requiring real names supervision on social media will inhibit users' participation in discoursing online speech. The current study explores the impact of identification, perceived anonymity, perceived risk, and information credibility on participating in discussions on moral/ethical violations event on social network sites (SNS) in China. In this study, we constructed a model based on the literature and tested it on a sample of 218 frequent SNS users. The results demonstrate (...) the influence of identification and perception of anonymity: although the relationship between the two factors is negative, both are conducive to participation in discussion on moral/ethical violation topics, and information credibility also has a positive impact. The results confirmed the significance of risk perception on comments posted about moral/ethical violation. Our results have reference value for identity management and internet governance. Policies regarding users’ real names on the internet need to take into account the reliability of the identity authentication mechanism, as well as netizens’ perceptions of privacy about their identity and the necessity of guaranteeing content and information reliability online. We also offer some suggestions for future research, with a special emphasis on applicability to different cultures, contexts, and social networking sites. (shrink)

BackgroundSocial networking sites (SNSs) have penetrated all aspects of health care professionals’ (HCPs’) professional and private lives. A new term, e-professionalism, has emerged, which describes the linking of traditional values with this new dynamic online environment for HCPs. The four aims of this study were: (1) to examine their SNS prevalence and usage habits, (2) to examine their perception of e-professionalism, (3) to develop an e-professionalism assessment compatibility index and (4) to investigate their tendencies and differences in values of (...) the e-professionalism assessment compatibility index (ePACI).MethodsA cross-sectional study was conducted among MDs and DMDs in Croatia via email using a questionnaire. The questionnaire was distributed to all MDs and DMDs who were members of their respective chambers. In addition to descriptive statistics, Chi-square or Fisher’s exact test when appropriate, t-test, ANOVA and Mann–Whitney U tests were used to determine differences between groups. A principal component analysis (PCA) with varimax rotation was used to investigate dimensionality. Results of the PCA were compared to the coding based on the Social Media e-Professionalism rubric in order to create the ePACI.ResultsOf the 1013 gathered responses, 753 were from valid SNS users and suitable for further analysis. Facebook (91.6%) and Instagram (63.1%) were the predominant SNSs used. Both groups have a good understanding of e-professionalism. The newly developed ePACI deviates slightly in the “conservative” direction in the cases of both, MDs (t506 = 19.033, p < 0.001) and DMDs (t245 = 12.991, p < 0.001). HCPs who are older (r = 0.308, p < 0.001), who have fewer SNS profiles (rs = −0.142, p < 0.001), and who access their profiles less frequently (r = −0.166, p < 0.001) have statistically significantly more conservative ePACI values.ConclusionsMDs and DMDs in Croatia are frequent SNS users, with Facebook and Instagram being the main SNSs used. Both groups have a good understanding of e-professionalism. The newly developed ePACI deviates slightly towards the conservative side regarding perception of the e-professionalism content for both groups. The development of the ePACI, and its subsequent usage in further research, will have a direct influence in its validation, gathering comparable data, and be able to direct efforts in oversight, regulation and education. (shrink)

Recent forest fires in Brazil and Australia have been the subject of irrational discussions on social networks without any legitimate scientific basis. These discussions often overlook or ignore fundamental questions about how limited government reactions, especially from the Brazilian government, to climate change affect these disasters. This article seeks to foster a discussion supported by data about climate change, the consequences of increased frequency of catastrophic weather events, and ways in which aggressiveness and ignorance via the internet and (...) class='Hi'>social networks do nothing to address the underlying issues. (shrink)

Modern linguistics is characterized by the establishment and formation of a new promising direction, based on anthropocentric theory of speech genres. The popularity of this direction lies in the interest of the scientists in the phenomenon of virtual communication, which has a certain structure and differs in mechanisms of influence on the social content. The multidimensionality and richness of genre forms determine the need for a diverse approach to the study of speech genres in modern genology. The aim of (...) the article is to study and analyze the theory of speech genres in modern linguistics. The author presents the basic theoretical foundations of the study of the theory of speech genres. Taking into account the achievements of modern studies, the concept of speech genres is analyzed, features and functions of the visual elements of the speech genre are described. It is proved that the modern speech genre and its variety the virtual speech genre are an informational and communicative environment in which there is a certain styling, sphere of communication, speech behavior. The speech genre and the virtual speech genre belong to the written communication and rely on the fullest use of lexical, grammatical, graphic, and media means of speech, which foresees certain adjustments, as well as it differs by the form of dialogue and monologue. (shrink)

For theorists interested in screen cultures and the digital economy, looking beyond Facebook and YouTube prompts a more refined conceptualization of participation and monetization on social networks. This paper examines YY as representative of Chinese platforms that monetize spectacles of social inequality. I first discuss why these financially successful platforms have eluded the attention of media and cultural critics, and then explain how these social network platforms blend subversive texting with streaming through a format called ‘bullet (...) screen’. This format collapses social inequality into a spectacle of money flowing and vanishing on screen. This investigation contributes to the theoretical discussion of mixed-semiotics, reorients several Marxian neologisms and explains what texting means on screen in both semiotic and economic terms. (shrink)

Social networking technologies have become a ubiquitous framework for social interaction, serving to organise much of the individual’s social life. Such technological structuring affects not merely the individual’s psyche (as a psychotechnics), it also affects broader aspects of society (as a socio-technics). While social networking technologies may serve to transform society in positive ways, such technologies also have the potential to significantly encroach upon and (re) construct individual and cultural meaning in ways that must (...) be investigated. Erich Fromm, who psychoanalytically describes humans as a product of their society and the economic systems within that society, may provide insight into the influence of social networking technologies in contemporary society. He sees the relationship between the individual and society as being in a constant state of dynamic change. Utilising Fromm’s psycho-societal insight, social networking technologies are shown to conflate and confuse the relation between Thanatos and Eros – the Thanatos of a lifeless and consumerist agenda-filled mechanisation, and the Eros associated with social engagement. Thanatos and Eros are tied together via social networking technologies. This results in, firstly, social networking technologies functioning predominantly to further capitalist agendas through the monetisation of these technologies – particularly in terms of linking commodity fetishism and the foundational social drive of the individual. Secondly, social networking technologies mechanise human action according to predictable behavioural paths through the use of these technologies, especially in terms of how socialisation is possible via these technologies (shaping how platonic and romantic relationships may take place in the contemporary world). Such a mechanisation of interpersonal engagement contrasts with Erich Fromm’s assertion that interpersonal relations (vis-à-vis love) are not “mere emotion”, but rather represent an interpersonal creative capacity and interplay. Fromm’s psycho-societal insights will show how contemporary individuals may take independent and responsible rational action to establish accountable and psychologically beneficial ways of engaging with others through social networking technologies. (shrink)

A link between populism and social media is often suspected. This paper spells out a set of possible mechanisms underpinning this link: that social media changes the communication structure of the public sphere, making it harder for citizens to obtain evidence that refutes populist assumptions. By developing a model of the public sphere, four core functions of the public sphere are identified: exposing citizens to diverse information, promoting equality of deliberative opportunity, creating deliberative transparency, and producing (...) common knowledge. A wellworking public sphere allows citizens to learn that there are genuine disagreements among citizens that are held in good faith. Social media makes it harder to gain this insight, opening the door for populist ideology. (shrink)

Internet companies place a high priority on the safety of their services and on their corporate social responsibility towards protection of all users, especially younger ones. However, such efforts are undermined by the large numbers of children who circumvent age restrictions and lie about their age to gain access to such platforms. This paper deals with the ethical issues that arise in this not-so-hypothetical situation. Who, for instance, bears responsibility for children’s welfare in this context? Are parents/carers ethically culpable (...) in failing to be sufficiently vigilant or even facilitating their children’s social media use? Do industry providers do enough to enforce their own regulations and remove those users they know to be underage? How far does a duty of care extend? Regulation of age restrictions has, it is argued, created unintended consequences that heighten online dangers for young people. While children are inevitably drawn to new online spaces for entertainment and fun, should their rights to participate in the social world around them be curtailed to ensure their best interests and those of the wider community? Such questions now pose significant practical and ethical dilemmas for policy makers and other stakeholders involved in internet governance. It especially highlights the question of responsibility for protection of minors online and calls into question whether the current model of shared responsibility is working. (shrink)

According to a libidinally charged slogan, Social Networking Services are meant to give "people the power to share and make the world more open and connected." But does the digital act of sharing personal information – invested in so many of the New Social Media – make such internet domains a public realm? What characterizes actually the public according to classical political theory, and what sort of performances become visible in digital fora under the banners of (...) interactivity, friendship and an alleged dissolution of boundaries? Against the background of increasingly elastic borders between things considered private and spaces declared public as well as of a remarkable spectrum of modes of sharing – ranging from disclosing daily trivia to collectively expressing political dissent – our contribution will examine the ambivalence of sharing in Social Net-working Services, not least in Facebook, in terms of a paradoxical nexus of passions and risks. (shrink)

Instead of engaging directly with politics, citizens predominantly rely on mainstream and social media to shape their beliefs about the political landscape (Perloff, 2022, p. 108). Consequently, so...

Advancement of social media in the modern era provides a good incentive for researchers to unleash the potential of social networking tools in order to improve education. Despite the significant role of social media in affecting second/foreign language learning processes, few empirical studies have tried to find out how Instagram feed-based tasks affect learning grammar structure. To fill this lacuna of research, the current study set forth to delve into the influence of Instagram feed-based (...) tasks on learning grammar among English as a foreign language learners. In so doing, a sample of 84 intermediate EFL learners were randomly divided into experimental and control groups. The learners in the control group received regular online instruction via webinar platforms. In contrast, the learners in the experimental group were exposed to Instagram feed-based tasks. Data inspection applying one-way ANCOVA indicated that the learners in the experimental group outperformed their counterparts in the control group. The results highlighted the significant contributions of Instagram feed-based tasks in fostering learning grammar. Furthermore, EFL learners’ positive attitudes toward using Instagram Feed-based Tasks in Learning Grammar was concluded. The implications of this study may redound to the benefits of language learners, teachers, curriculum designers, as well as policy makers in providing opportunities for further practice of Instagram feed-based tasks in language learning and teaching. (shrink)

1. IntroductionFirst and foremost, the public sphere is the sphere of our social life. Social media’s naturally low barrier to entry and strong participatory attributes have made it more deeply rooted in human social life than any other media before it. Consequently, many scholars have put forward views and theories arguing that the web is essentially a public sphere.

More than three billion users are currently on one of Meta’s online platforms with Facebook being still their most prominent social media service. It is well known that Facebook has designed a highly immersive social media service with the aim to prolong online time of its users, as this results in more digital footprints to be studied and monetized. In this context, it is debated if social media platforms can elicit addictive behaviors. In the (...) present work, we demonstrate in N = 1,094 users that it is possible to predict from digital footprints of the Facebook users their self-reported addictive tendencies toward social media by applying machine-learning strategies. More specifically, we analyzed the predictive power of a set of models based on different sets of features extracted from digital traces, namely posting activity, language use, and page Likes. To maximize the predictive power of the models, we used an ensemble of linear and non-linear prediction algorithms. This work showed also sufficient accuracy rates in distinguishing between disordered and non-disordered social media users. In sum, individual differences in tendencies toward “social networks use disorder” can be inferred from digital traces left on the social media platform Facebook. Please note that the present work is limited by its cross-sectional design. (shrink)

The rapid development of online social media has significantly promoted product diffusion in online social networks. However, prior studies focusing on irrational behavior, such as overconfidence, in PDOSN are scarce. To investigate the effect of overconfidence on PDOSN, this study combined overconfidence and an evolutionary game to conduct a multiagent simulation on PDOSN. This combined method provided an effective reference to examine product diffusion in the context of irrational behavior. After careful consideration, this study identified three overconfidence (...) scenarios, benefit, cost, and benefit and cost overconfidence, developed a multiagent simulation model for PDOSN using various overconfidence scenarios, and conducted a comparison with real-world cases to validate the model’s feasibility. The findings indicated that adoption benefits and betrayal penalties had a positive effect on the results in all models, while adoption costs had the opposite effect. When benefit and cost overconfidence occurred simultaneously, benefit overconfidence offset the negative effect of cost overconfidence. Moderate connectivity, a large number of core nodes, and high reconnection probability fully promoted product diffusion. Benefit overconfidence and cost overconfidence had a significant impact on the results in different networks. As such, this study combined psychological theory with simulation methods, providing insights for future research on product diffusion. (shrink)

‘Six Degrees of Separation’ is analogous to what we have come to know as the origins of the ‘social network’ (social network service, social network software or SNS). In our time, the application of the ‘social network’ has become a common mode of living shared ubiquitously by different societies, cultures and communities. With the popularity of open source technology, the creation of social networks is no longer the exclusive domain of professional computer programmers. In China, (...) social networking has also become the new focus of new media artists, who are extremely sensitive to materials and creative media. The current article bases its analysis on the collaboration between American artist Max Kazemzadeh and the Jackie Chan Charitable Foundation Beijing in the exhibition of Max’s interactive work ‘Wishing Well’ in China, trying to showcase the intriguing interaction between the social network service, human beings and Chinese society, and inviting the reader to re-examine the role and duties of an artist in our time. (shrink)

This article deploys Spinoza’s ethic of joy alongside Deleuze and Guattari’s exposition of micropolitics to expose how fascist desires and affects bloom and circulate through digital communications ecosystems that generally promote a diffusion or decentralisation of power. Beyond the steady barrage of alt-right content conscientiously documented by liberal journalists and progressive watchdogs, a more persistent and widespread fascist impulse permeates the very forms of some of our most banal digitally mediated acts and encounters. Rather than a sole looming authoritarian figurehead, (...) the network itself – particularly with the new image paradigms propelled by apps such as Instagram and TikTok – has become the rallying point for the circulation of fascistic affects, burnished through the art and ethos of following: of rules, routines, protocols, accounts. I contend that a joyful passion accompanies much of this everyday experience of keeping up with one’s feeds, engaging the platforms, participating in the spectacles. This is what Sontag, interrogating the appeal of the Third Reich, calls the ‘joy of followers’, a joy in fascist belonging, which is to suggest that fascist movements thrive not only on the circulation of negative affects like hatred and fear, but also on the profusion of pleasure and affiliation. Deleuze’s Spinoza, resolutely anti-fascist, helps us parse this situation as it plays out in the social media sphere. Spinoza offers a bipartite conceptualisation of joy that allows us to diagnose the pleasures particular to fascist belonging and network belonging alike as passive, partial and indirect. Ultimately, what we today share with historical fascisms is a ubiquitous aesthetic that merges art with life and bodies with information, and a corresponding ethos that cultivates conformism, barbarises critical thought and redirects joyful impulses into reactionary social forms. As fascistic power relations spread anew through digital cultures’ newly evolving modes of visuality, hapticity, vibration and expression, one can observe something of what Deleuze calls ‘sad joy’, a sort of joy rooted in conquest and domination. The aim of this article is to root out such sad joys, to appreciate their appeal, and ultimately to reject them in all their various forms. (shrink)

There is a tendency in the literature on local digital media use and neighborhood outcomes to conceptualize Social Network Sites as mere transmission channels, thereby ignoring SNSs’ dynamics and limiting the understanding of their role in neighborhood life. Informed by Communication Infrastructure Theory and social media literature, we propose and test a model to investigate the association between the use of SNSs, appropriated as online neighborhood networks, and neighborhood sense of community. We administered a survey to (...) Flemish online neighborhood network users and found that active localized SNS use brings about an online sense of community and community awareness, which both independently lead to a neighborhood sense of community. Based on these findings, we argue that SNSs, appropriated as online neighborhood networks, function simultaneously as neighborhood hotspots in a neighborhood’s communication action context as well as community awareness media in a neighborhood’s storytelling network. (shrink)

Social scientists increasingly use social media data to illuminate long-standing substantive questions in social science research. However, a key challenge of analyzing such data is their lower level of individual detail compared to highly detailed survey data. This limits the scope of substantive questions that can be addressed with these data. In this study, we provide a method to upgrade individual detail in terms of ethnicity in data gathered from social media via the use (...) of register data. Our research aim is twofold: first, we predict the most likely value of ethnicity, given one's first name, and second, we show how one can test hypotheses with the predicted values for ethnicity as an independent variable while simultaneously accounting for the uncertainty in these predictions. We apply our method to social network data collected from Facebook. We illustrate our approach and provide an example of hypothesis testing using our procedure, i.e., estimating the relation between predicted network ethnic homogeneity on Facebook and trust in institutions. In a comparison of our method with two other methods, we find that our method provides the most conservative tests of hypotheses. We discuss the promise of our approach and pinpoint future research directions. (shrink)

Conscious Communication, or Corporate Social Responsibility Communication, which is the communication about corporate engagement and activities, has received growing attention. This study analyzes...

The dynamical hypothesis has served to explore the ways in which cognitive agents can be understood dynamically and considered dynamical systems. Originally used to explain simple physical systems as a metaphor for cognition (i.e., the Watt governor) and eventually more complex animal systems (e.g., bird flocks), we argue that the dynamical hypothesis is among the most viable approaches to understanding pressing modern-day issues that arise from collective human behavior in online social networks. First, we discuss how the dynamical hypothesis (...) is positioned to describe, predict, and explain the time-evolving nature of complex systems. Next, we adopt an interdisciplinary perspective to describe how online social networks are appropriately understood as dynamical systems. We introduce a dynamical modeling approach to reveal information about emergent properties in social media, where radicalized conspiratorial beliefs arise via coordination between user-level and community-level comments. Lastly, we contrast how the dynamical hypothesis differs from alternatives in explaining collective human behavior in social networks. (shrink)

To explore social media use in New Zealand, a sample of 1001 adults aged 18 and over were surveyed in November 2021. Participants were asked about the frequency of their use of different social media platforms (text message included). This report describes how often each of the nine social media sites and apps covered in the survey are used individually on a daily basis. Differences based on key demographics, i.e., age and gender, are tested (...) for statistical significance, and findings summarised. (shrink)