The Chinese translation of Coca Cola is thought to be a well-known good translation, and many people discussed the translation or brand translation with it as an example. A large number of books or articles generally and abstractly conclude that the Chinese translation leaves people a kind of feeling of coolness and cleanness, pleases and attracts consumers’ attention and their favor, however there is not still a book or an article studying systematically and scientifically how good the translation is, neither (...) wholly from perspectives of linguistics, culture and aesthetic translation. Based on the literature review and comparative analysis with cultural translation study and translation aesthetics, the thesis is to discover how good the translation is, based on the analysis of Chinese translation of Coca Cola from the aspects of linguistics, culture and translation aesthetics, and to build a criticism model of translation of brand names, in addition, to analyze the enlightenment of this translation in other translation activities. (shrink)

Whether abduction is treated as an argument or as an inference, the mainstream view presupposes a tight connection between abduction and inference to the best explanation. This paper critically evaluates this link and supports a narrower view on abduction. Our main thesis is that merely the hypothesis-generative aspect, but not the evaluative aspect, is properly abductive in the sense introduced by C. S. Peirce. We show why equating abduction with IBE unnecessarily complicates argument evaluation by levelling the status of abduction (...) as a third reasoning mode. We also propose a scheme for abductive argument along with critical questions, and suggest retaining abduction alongside IBE as related but distinct categories. (shrink)

According to the argument scheme approach, to evaluate a given scheme-saturating instance completely does entail asking all critical questions relevant to it. Although this is a central task for argumentation theorists, the field currently lacks a method for providing a complete argument evaluation. Approaching this task at the meta-level, we combine a logical with a substantive approach to the argument schemes by starting from Toulmin’s schema: ‘data, warrant, so claim’. For the yet more general schema: ‘premise; if premise, then conclusion; (...) so conclusion’, we forward a meta-level CQ-list that is arguably both complete and applicable. This list should inform ongoing theoretical efforts at generating appropriate object-level CQs for specific argument schemes. (shrink)

When Carl Wellman introduced the reasoning-type conduction, he endorsed a dialectical view on natural language argumentation. Contemporary scholarship, by contrast, treats conductive argument predominantly on a product view. Not only did Wellman’s reasons for a dialectical view thus fall into disregard; a product-treatment of conduction also flouts the standard semantics of ‘argument’. Attempting to resolve these difficulties, our paper traces Wellman’s preference for a dialectical view to the role of defeasible warrants. These act as stand-ins for value hierarchies that arguers (...) of normal suasory inclination find acceptable. We also improve on extant ways of diagramming conduction and distinguish two of its structural variants. (shrink)

Classical commentary on Yogasūtra of Patañjali, work on Yoga philosophy; includes complete text of Yogasūtra.

Instances of the ad baculum argument (also known as the threat appeal argument or the argument from threat) are common in both private and public sphere discourse. Although contemporary argumentation scholarship recognizes these instances as contingently fallacious, the literature lacks not only a well-motivated ad baculum argument scheme but also a complete list of critical questions (CQs). In combining argument scheme and speech act theoretic elements, we formulate the felicity conditions of the speech act of threatening from the viewpoint of (...) a rational third party and use the recognition conditions of this speech act to construct the ad baculum argument scheme and its correctness conditions to construct the CQs. Results include revised felicity conditions of the speech act of threatening, a new ad baculum argument scheme, and a set of arguably complete, functionally distinct CQs. (shrink)

The Toulmin model has been proved useful in law and argumentation theory. This model describes the basic process in justifying a claim, which comprises six elements, i.e., claim (C), data (D), warrant (W), backing (B), qualifier (Q), and rebuttal (R). Specifically, in justifying a claim, one must put forward ‘data’ and a ‘warrant’, whereas the latter is authorized by ‘backing’. The force of the ‘claim’ being justified is represented by the ‘qualifier’, and the condition under which the claim cannot be (...) justified is represented as the ‘rebuttal’. To further improve the model, (Goodnight, Informal Logic 15:41–52, 1993) points out that the selection of a backing needs justification, which he calls legitimation justification. However, how such justification is constituted has not yet been clarified. To identify legitimation justification, we separate it into two parts. One justifies a backing’s eligibility (legitimation justification 1 ; LJ 1 ); the other justifies its superiority over other eligible backings (legitimation justification 2 ; LJ 2 ). In this paper, we focus on LJ 1 and apply it to the legal justification (of judgements) in hard cases for illustration purposes. We submit that LJ 1 refers to the justification of the legal interpretation of a norm by its backing, which can be further separated into several orderable subjustifications. Taking the subjustification of a norm’s existence as an example, we show how it would be influenced by different positions in the philosophy of law. Taking the position of the theory of natural law, such subjustification is presented and evaluated. This paper aims not only to inform ongoing theoretical efforts to apply the Toulmin model in the legal field, but it also seeks to clarify the process in the justification of legal judgments in hard cases. It also offers background information for the possible construction of related AI systems. In our future work, LJ 2 and other subjustifications of LJ 1 will be discussed. (shrink)

This article examines whether the likelihood and amount of firm charitable giving in response to catastrophic events are related to firm advertising intensity, and whether industry competition level moderates this relationship. Using data on Chinese firms’ philanthropic response to the 2008 Sichuan earthquake, we find that firm advertising intensity is positively associated with both the probability and the amount of corporate giving. The results also indicate that this positive advertising intensity-philanthropic giving relationship is stronger in competitive industries, and firms in (...) competitive industries are more likely to donate. This study thus provides evidence suggesting that even in the wake of catastrophic events, corporate philanthropic giving is strategic. (shrink)

Resumo: Paul Lengrand escreveu extensivamente sobre a filosofia da educação física, ao longo de sua vida. Esses trabalhos foram meticulosamente coletados, categorizados e sintetizados. De acordo com um estudo perceptivo, a postura vitalícia de Paul Lengrand sobre a filosofia da educação física foi significativamente influenciada por seu histórico singular, demandas sociais e interações interpessoais. Além disso, foi revelado que sua visão sobre a filosofia da educação física era uma extensão de seu profundo compromisso com a filosofia da educação, no decorrer (...) da vida, ao mesmo tempo que a aprimorava e refinava. A educação física e o esporte são conteúdos importantes da educação física, ao longo da vida. O esporte não deve ser visto como uma atividade muscular, mas deve ser combinado com a situação atual, moral e arte, e o período deve ser integrado com a educação, durante a vida. Centrada inequivocamente em torno de abraçar o exercício físico em todos os momentos da existência humana, a educação física foi considerada como uma dimensão indispensável da vida que exemplifica a durabilidade, a progressão gradual e a abrangência da filosofia da educação física, ao longo da vida. (shrink)

To analyze the argument structure, the linked vs convergent distinction is crucial. In applying this distinction, argumentation scholars test for variations of argument strength under premise revision. A relevance-based test assesses whether an argument’s premises are individually relevant to its conclusion, while a support-based test assesses whether premises support the conclusion independently. Both criteria presuppose that evaluating an argument’s strength is methodologically prior to identifying its structure. Yet, if ‘argument structure’ is a concept of analysis, then a structural analysis would (...) precede evaluating an argument’s strength. We problematize that state-of-the-art methods to identify structures fail, because they rely on evaluative judgments, and so “put the cart before the horse.”. (shrink)

I argue that, contrary to some critics, the notion of conscious experience is a good candidate for denoting a distinct and scientifically interesting phenomenon in the brain. I base this claim mainly on an analysis of neuropsychological data concerning deficits resulting from various types of brain damage as well as some additional supporting empirical evidence. These data strongly point to the hypothesis that conscious experience expresses information that is available for global, integrated, and flexible behavior.

With a few yet increasing number of exceptions, the cognitive sciences enthusiastically endorsed the idea that there are basic facial expressions of emotions that are created by specific configurations of facial muscles. We review evidence that suggests an inherent role for context in emotion perception. Context does not merely change emotion perception at the edges; it leads to radical categorical changes. The reviewed findings suggest that configurations of facial muscles are inherently ambiguous, and they call for a different approach towards (...) the understanding of facial expressions of emotions. Prices of sticking with the modal view, and advantages of an expanded view, are succinctly reviewed. (shrink)

This collection of 20 original chapters by leading researchers examines the cognitive unconscious from social, cognitive, and neuroscientific viewpoints, presenting some of the most important developments at the heart of the new picture of the unconscious.

Commentary on Amr̥tānubhava, verse work in Old Marathi, by Jñānadeva, fl. 1290, on the Hindu philosophy of Advaita Vedanta; includes text.

Authority arguments generate support for claims by appealing to an agent’s authority status, rather than to reasons independent of it. With few exceptions, the current literature on argument schemes acknowledges two basic authority types. The _epistemic_ type grounds in knowledge, the_ deontic_ type grounds in power. We review how historically earlier scholarship acknowledged an_ attractiveness-based_ and a _majority-based_ authority type as equally basic type. Crossing these with basic speech act types thus yields authority argument sub-schemes. Focusing on the_ epistemic-assertive_ sub-scheme (...) (‘an epistemic authority _A_ _E_ asserts a proposition _P_’), we apply a meta-level approach to specifying critical questions. Results improve the evaluation of this sub-scheme and show how similar improvements are obtainable for other schemes. (shrink)

Journal Name: The Law & Ethics of Human Rights Issue: Ahead of print.

For anyone who wishes to make philosophy relevant to our everyday life, the Meditations by the Roman emperor Marcus Aurelius is a fascinating text. It is fascinating because it not only presents a deep conception about life, but also mentions practical ways of applying this conception to everyday life.The Meditations is a Stoic text which contains some central ideas already found in earlier Stoic writings and develops them in an engaging way. Several prominent historians of philosophy, notably Pierre Hadot2 and (...) A.A. Long3 , interpret it as a personal notebook of Stoic exercises, or what Hadot calls “spiritual exercises.”4 The idea is that the emperor’s primary purpose in writing this text was not to describe or speculate, but rather to practice. His purpose was not to record his thoughts and actions but to influence them, and thus to direct himself towards the good life.The view that the Meditations is a book of Stoic exercises makes this text especially relevant for philosophical practice. Philosophical practice is a modern approach that seeks to use philosophical thought for dealing with our personal predicaments, enriching our self-understanding, and thus living more deeply, fully, and with greater wisdom.5 Philosophical practice can take different shapes: as philosophical counseling between a philosopher and a counselee; as a workshop of self-examination directed by a philosopher; as a companionship of fellow philosophical seekers; but it can also be practiced by an individual who seeks to live philosophically, just like Marcus Aurelius. Thus, the Meditations can be seen as one of the ancient precursors of modern philosophical practice. (shrink)

On Jaina, Bauddha, Nyaya, Vaiśeṣika, Sankhya, Yoga, Purva-Mimamsa and Vedānta systems of Indic philosophy.

Violence is not a free, self-creative activity but exactly the opposite; it is a passive, slavish response; it is falling victim to overpowering passions.

Critical interpretation of Sankhya philosophy based on Sankhyasutra of Kapil, Sāṅkhyatattvāloka of Hariharananda Aranya and Sāṅkhyasūtra of Pancasikha; includes Sanskrit text with English translation.

An observer attempts to infer the unobserved ranking of two ideal objects, A and B, from observed rankings in which these objects are `accompanied' by `noise' components, C and D. In the first ranking, A is accompanied by C and B is accompanied by D, while in the second ranking, A is accompanied by D and B is accompanied by C. In both rankings, noisy-A is ranked above noisy-B. The observer infers that ideal-A is ranked above ideal-B. This commonly used (...) inference rule is formalized for the case in which A,B,C,D are sets. Let X be a finite set and let be a linear ordering on 2X. The following condition is imposed on . For every quadruple (A,B,C,D)∈Y, where Y is some domain in (2X)4, if and , then . The implications and interpretation of this condition for various domains Y are discussed. (shrink)

Defining privacy is a long-sought goal for philosophers and legal scholars alike. Current definitions lack mathematical rigor. They are therefore impracticable for domains such as economics and computer science in which privacy needs to be quantified and computed. This paper describes a game-theoretic framework in which privacy requires no definition per se. Rather, it is an emergent property of specific games, the strategy by which players maximize their reward. In this context, key activities related to privacy, such as methods for (...) its protection and ways in which it is traded, are given concrete meaning. Based in game theory, emergent privacy demonstrates that the right to privacy can be derived, at least in part, on a utilitarian philosophical basis. (shrink)

An amplitude controllable hyperjerk system is constructed for chaos producing by introducing a nonlinear factor of memristor. In this case, the amplitude control is realized from a single coefficient in the memristor. The hyperjerk system has a line of equilibria and also shows extreme multistability indicated by the initial value-associated bifurcation diagram. FPGA-based circuit realization is also given for physical verification. Finally, the proposed memristive hyperjerk system is successfully predicted with artificial neural networks for AI based engineering applications.

Working Memory plays a crucial role in many high-level cognitive processes . The prevalent view holds that active components of WM are predominantly intentional and conscious. This conception is oftentimes expressed explicitly, but it is best reflected in the nature of major WM tasks: All of them are blatantly explicit. We developed two new WM paradigms that allow for an examination of the role of conscious awareness in WM. Results from five studies show that WM can operate unintentionally and outside (...) of conscious awareness, thus suggesting that the current view should be expanded to include implicit WM. (shrink)

This article examines whether the charitable giving amount and likelihood of firm response to catastrophic events relate to firms’ ownership type using a unique dataset of listed firms in China, where state ownership is still prevalent. Based on the data of Chinese firms’ response to the 2008 Sichuan earthquake, we find that the extent of corporate contributions for state-owned firms following this disaster is less than that for private firms. State-owned firms are also less likely to respond in␣this disaster compared (...) to private firms. The results also␣reveal that firm size, profitability, geography, cash resource available, and leverage affect firms’ philanthropic disaster response behavior in China. (shrink)

This paper presents an extended version of the Quantified Argument Calculus (Quarc). Quarc is a logic comparable to the first-order predicate calculus. It employs several nonstandard syntactic and semantic devices, which bring it closer to natural language in several respects. Most notably, quantifiers in this logic are attached to one-place predicates; the resulting quantified constructions are then allowed to occupy the argument places of predicates. The version presented here is capable of straightforwardly translating natural-language sentences involving defining clauses. A three-valued, (...) model-theoretic semantics for Quarc is presented. Interpretations in this semantics are not equipped with domains of quantification: they are just interpretation functions. This reflects the analysis of natural-language quantification on which Quarc is based. A proof system is presented, and a completeness result is obtained. The logic presented here is capable of straightforward translation of the classical first-order predicate calculus, the translation preserving truth values as well as entailment. The first-order predicate calculus and its devices of quantification can be seen as resulting from Quarc on certain semantic and syntactic restrictions, akin to simplifying assumptions. An analogous, straightforward translation of Quarc into the first-order predicate calculus is impossible. (shrink)

Aesthetics of art and literature; articles.