The article investigates the problem of the existence of the so-called multi-modal argu­ments – persuasive structures, where, along with written or spoken words, there are non-verbal elements that also perform persuasive functions. Such arguments are considered neither to be fully translatable into words, nor not to be total aliens in the argumentation studies. Along with the problem of translating the non-verbal component of a multi-modal argument, the question of their functional status in the structure of (...) the argument is also discussed. It is proposed to consider such elements as premises, the connection of which with the conclusion is explained through the description of the mode (whether it is an action, an image or a recorded audio message) in which their propositional con­tent is actualized. It is argued that the mode of the actualization of propositional content of the argument is no less significant than the content itself. On the basis of this claim it is proposed to consider “classical” textual arguments as a form of multi-modal arguments. (shrink)

The main stream of formal and informal logic as well as more recent work in discourse analysis provides a way of understanding certain arguments that particularly lend themselves to rational analysis. I argue, however, that these, and allied modes of analysis, be seen as heuristic models and not as the only proper mode of argument. This article introduces three other modes of argumen tation that emphasize distinct aspects of human communication, but that, at the same time, must be considered for (...) the full understanding of argumentation. These modes are (1) the emotional, which relates to the realm of feelings, (2) the visceral, which stems from the area of the physical, and (3) the kisceral, which covers the intuitive and non-sensory arenas. At its most extreme the view holds that arguments may be given (almost) wholly within one mode and not be at all susceptible to those methods of argument analysis previously used. A more cautious statement allows that any interactive argument will (possibly) contain elements from various modes, and that to attempt to reduce these all to the rational is prejudiced reductionism. (shrink)

This paper discusses how an understanding of Jung's psychological types is important for the relevance of Gilbert's multi-modal argumentation theory. Moreover, it highlights how the types have been confirmed by contemporary neuroscience and cognitive psychology. Based on Gilbert's approach, I extend multi-modal argumentation to the area of legal argumentation. It seems that when we leave behind the traditional fortress of “logical” legal argumentation, we "discover" alternate modes that have always been present, concealed (...) in the theoretically underestimated rhetorical skills of arguers. (shrink)

My essay, “Multi-modal argumentation” was published in the journal, _Philosophy of the Social Sciences,_ in 1994. This information appeared again in my book, _Coalescent argumentation_ in 1997. In the ensuing twenty years, there have been many changes in argumentation theory, and I would like to take this opportunity to examine my now middle-aged theory in light of the developments in our discipline. I will begin by relating how a once keen intended lawyer and then formal logician (...) ended up in argumentation theory. (If you do not care to read this bit of autobiography, skip to Section 2). (shrink)

In this paper I question the primacy of argumentation relying solely on logic by showing how the body and mind are deeply connected and as a result how communication and argumentation are a product of this mind/body connection. In particular, I explore the physicality of argumentation through the research and writings on gestures and the embodied mind. Michael Gilbert’s theory of multi-modal argumentation provides the general approach for this elaboration.

Using print ads and recognizing the role of visual images in argument (Groarke) and the presence of arguments in ads (Slade), this paper argues that the work of argumentation theorists from Aristotle to van Eemeren and Grootendorst can be used to support the thesis that ads are arguments. I cite as evidence definitions, demarcations, delineations, and descriptions of argument put forth by leading scholars in the field of argumentation. This includes Aristotle, Informal Logic, Toulmin (Claim, Data, Warrant, Backing, (...) Qualifier, Rebuttal), Johnson and Blair (argument as “reasons or evidence as grounds or support for an opinion”), Gilbert (Multi-Modal Argumentation), and van Eemeren and Grootendorst (argumentation as a social activity and pragma-dialectics). I show how, although just fitting a particular advertisement to someone’s definition does not mean that all ads are arguments, nevertheless, the fact that we can find in an ad all these elements from this variety of scholars over time, leaves us reasonably secure in stating that an ad is indeed an argument. Since my argument would be the same for practically any ad, I am using only one ad. I do, however, use the kind of ad that is least likely to seem to be an argument: an ad with few words, an ad which is mostly visual. If I can show how even an almost entirely visual ad can be analyzed as an argument using the terms of all these scholars of argumentation, I will maintain that most ads could be analyzed in the same way. (shrink)

This paper summarizes various interpretations of emotional arguments, with a focus on the emotional mode of argument introduced in the multi-modal argumentation model (Gilbert, 1994). From there the author shifts from a descriptive account of emotional arguments to a discussion about a normative framework. Pointing out problems with evaluative models of the emotional mode, a paradigmatic shift captured by the Amenable Argumentation Approach is explained as a way forward for the advancement of the emotional mode and (...) multi-modal argumentation. (shrink)

On Gilbert’s multi-modal theory of argumentation, the “logical” is but one among many modes of argument, including the emotional, the visceral (physical), and the kisceral (intuitive). Yet, I argue that, properly understood, the logical is not one mode among many. Rather, it is better understood as the _uber-mode_ of argument. What Gilbert calls the “logical mode” of argument—a linear, orderly, highly verbalizable, way of arguing—is made possible only to the extent that the logic of some space of (...) reasons has been articulated. The “anti-logical” penchant of multi-modal argumentation is not found at the object-level—in its countenancing “non-logical” modes of argument, but at the meta-level—in its resistance, as a mistaken embracing of the “logical” mode, to using the logics governing the different modes to self-regulate the course of our arguings. (shrink)

This innovative text reinvigorates argumentation studies by exploring the experience of argument across cultures, introducing an anthropological perspective into the domains of rhetoric, communication, and philosophy. The Anthropology of Argument fills an important gap in contemporary argumentation theory by shifting the focus away from the purely propositional element of arguments and onto how they emerge from the experiences of peoples with diverse backgrounds, demonstrating how argumentation can be understood as a means of expression and a gathering place (...) of ideas and styles. Confronting the limitations of the Western tradition of logic and searching out the argumentative roles of place, orality, myth, narrative, and audience, it examines the nature of multi-modal argumentation. Tindale analyzes the impacts of colonialism on the field and addresses both optimistic and cynical assessments of contextual difference. The results have implications for our understanding of contemporary argumentative discourse in areas marked by deep disagreement, like politics, law and social policy. The book will interest scholars and upper-level students in communication, philosophy, argumentation theory, anthropology, rhetoric, linguistics, and cultural studies. (shrink)

Of the different modes that characterize Michael Gilbert’s multi-modal theory of argumentation, the kisceral is in many ways the most challenging to understand and employ. It appears to bypass the processes of reason that have dominated accounts in the Western tradition, diverting us toward the private worlds of hunches and gut reactions. This paper explores the nature of kisceral arguments, comparing them to the way intuition operates in William James’ examination of mystical experience. Having provided an account (...) of kisceral arguments and their operation, the discussion turns to the even more challenging issue of how such arguments should be evaluated. (shrink)

Coalescent argumentation is a normative ideal that involves the joining together of two disparate claims through recognition and exploration of opposing positions. By uncovering the crucial connection between a claim and the attitudes, beliefs, feelings, values and needs to which it is connected dispute partners are able to identify points of agreement and disagreement. These points can then be utilized to effect coalescence, a joining or merging of divergent positions, by forming the basis for a mutual investigation of non-conflictual (...) options that might otherwise have remained unconsidered. The essay proceeds by defining and discussing ‘argument’, ‘position’ and ‘understanding’. These notions are then brought together to outline the concept of coalescent reasoning. (shrink)

Michael Gilbert’s multi-modal theory of argument challenges earlier accounts of arguing assumed in formal and informal logic. His account of emotional, visceral, and kisceral modes of arguing rejects the assumption that all arguments must be treated as instances of one “logical mode.” This paper compares his alternative modes to other modes proposed by those who have argued for visual, auditory, and other “multimodal” modes of arguing. I conclude that multi-modal and multimodal (without the hyphen) modes are (...) complementary. Collectively, they represent an important attempt to radically expand the scope of informal logic and the argumentation that it studies. (shrink)

Gilbert’s four modes of communication include the logical, the emotional, the visceral and the kisceral, which last has not received much attention at all. This mode covers the forms of argument that rely on intuition and undefended basal assumptions. These forms range from the scientific and mathematical to the religious and mystical. In this paper these forms will be examined, and suggestions made for ways in which intuitive frameworks can be compared and valued.

The possibility question concerns the status of possibilities: do they form an irreducible category of the external reality, or are they merely features of our cognitive framework? If fundamental physics is ever to shed light on this issue, it must be done by some future theory that unifies insights of general relativity and quantum mechanics. The paper investigates one programme of this kind, namely the causal sets programme, as it apparently considers alternative developments of a given system. To evaluate this (...) claim, we prove some algebraic facts about the sequential growth of causal sets. These facts tell against alternative developments, given that causal sets are understood as particular events. We thus interpret causal sets as multi-realisable objects, like states. This interpretation, however, is undermined by an argument for the probabilistic constraint of general covariance, as it says that multiple paths along which a causal set is produced are not physically different. (shrink)

This paper focuses on disagreement spaces fused with emotion. Following Gilbert’s emotional mode of argumentation (1997), further expansions of the mode are made here, specifically for the purposes of being able to classify different types of emotional arguments. First, general concerns with arguments that stray from the traditional approach are addressed. Then a classification system for different types of emotional arguments is developed. Some of the criteria that help determine emotional arguments include dialogue types, arguers involved, as well as (...) the use of emotion. (shrink)

Justification as Ignorance offers an original account of epistemic justification as both non-factive and luminous, vindicating core internalist intuitions without construing justification as an internal condition knowable by reflection alone. Sven Rosenkranz conceives of justification, in its doxastic and propositional varieties, as a kind of epistemic possibility of knowing and of being in a position to know. His account contrasts with recent alternative views that characterize justification in terms of the metaphysical possibility of knowing. Instead, he develops a suitable non-normal (...) multi-modal epistemic logic for knowledge and being in a position to know that respects the finding that these notions create hyperintensional contexts. He also defends his conception of justification against well-known anti-luminosity arguments, shows that the account allows for fruitful applications and principled solutions to the lottery and preface paradoxes, and provides a metaphysics of justification and its varying degrees of strength that is compatible with core assumptions of the knowledge-first approach and disjunctivist conceptions of mental states. (shrink)

Since last year, major initiatives have been undertaken by the chair of theoretical philosophy at the University of Tübingen in order to enhance the reception of analytic metaphysics in the European landscape. Here we review the 2013 summer workshop, intended to be the first of an annual series, on “Existence, Truth and Fundamentality”, the invited speakers being Graham Priest (Melbourne), Stephan Leuenberger (Glasgow), Dan López de Sa (Barcelona), Francesco Berto (Aberdeen), Friederike Moltmann (Paris – Pantheon Sorbonne) and Jason Turner (Leeds). (...) The workshop’s scope is fairly large, focusing on three different aspects of contemporary research in metaphysics. However, the underlying idea of organizers Thomas Sattig and Alessandro Torza consisted in exploring their interconnections and even new areas which possibly share the same problem spectrum. Also, they thought of bringing together both young and senior protagonists of the contemporary debate. In this sense, the main thread followed by the speakers consisted in enquiring the ideas of fundamentality, dependence and grounding with respect to ontology (Berto, López de Sa, Turner) and the truthmaking debate (Priest, Moltmann, Leuenberger), thus pretty much in line with some latest tendencies in metaphysics, such as, prima inter paria, the works of Kit Fine. When we say that something is more fundamental than something else, we move into a non-conventional (for the standards of 20 th century philosophy) metodological framework, hardly focusing on the question about what there is, and rather tackling the issue of how fundamentally there is what there is, or how the existence of something is required as a ground for the existence of other things. Here is how Jonathan Schaffer explains the methodological transition in his influential “On What Grounds What” (2009): -/- Among the many assumptions Quine and Carnap share is that metaphysical questions are existence questions, such as whether numbers exist. They only disagree on the further issue of whether such questions are meaningful (at least as the metaphysician might pose them). But why think that metaphysical questions are existence question of this sort? Return to Aristotle’s Metaphysics. There are virtually no existence question posed. The whole discussion is about substances (fundamental units of being). At one point Aristotle pauses to ask if numbers exist, and his answer is a brief and dismissive yes. [. . . ] For Aristotle, the question about numbers is whether they are transcendent substances or grounded in concreta. The question is not whether numbers exist, but how. (Schaffer, 2009, p. 347) -/- The conference opened with Graham Priest’s intriguing and peculiar review of Buddhist cornerstone “The Fundamental Verses of the Middle Way” (Mūlamadhyakamakārikā) by Nāgārjuna (ca. 150-ca. 250 AD), seen as a unrecognized forerunner of multi-valued semantics and dialetheism. Priest shows that Nagarjuna’s thought indeed has valuable analytic grip (contrary to the traditional mystical dismiss of his works altogether) and is even in accord to some formal schemas rejecting both the laws of excluded middle and non-contradiction. Dan López de Sa was interested in the topic of grounding, raising concerns about how to explain the kind of “reality” exemplified by what is not fundamental, but rather derivative on something else. He proposes a conceptual and non-primitive analysis of grounding as linked to fundamentality and derivation, and argues that the view can be advocated along with the acceptance that at least something is not fundamental. Subsequently, he illustrates an impressive range of applications linked to contemporary debates in meta-ontology, truthmaking and philosophy of time. Stephan Leuenberger discussed a semantics for “total logic”, a variant of first order logic which is claimed to have several applications with respect to the issue of excluding negative existentials from the scope of theories accounting for a given ’totality’ of facts. For example, materialism is the claim that everything there is can be traced back to physical facts or to truth implied by those facts. What about the claim that “There are no angels”? According to Leuenberger, ordinary logic falls prey of modal arguments (if it is possible that there are angels, by modus tollens, that it is not metaphysically necessary that everything there is is physical). So, there is space for the introduction of a new operator, the totality operator, claiming of what enters its scope that “that’s the whole truth”. Consequently, total logic’s semantics tackles David Chalmers’ well-known conceivability-based argument in favour of zombie’s (subjects producing behaviour but experiencing no qualia) possible existence. Friederike Moltmann presented a massive array of natural language-based examples on the role played by case-constructions, such as “it is the case that Caesar crossed the Rubicon”, “the case of the stolen statue”, “the case in which it might rain”, and so forth. She suggests that we should take surface phenomena of our language very seriously with regard to the determination of ontological categories and truth-makers. Cases are provided by many natural languages with their own existence predicates (“to occur” and “to present itself ”), and these do not apply to other kind of entities, such as objects and events. Trying to derive a substantive thesis on their nature, she claims that they are filtered entities, a structure taking into account some features of the corresponding objects and events and preserving their relational pattern. Jason Turner discussed meta-ontological concerns against the claim that ontological debates are defective. Analysed the structure of a metaphysical theory and identified two different forms of defectiveness that can occur in ontological questions, the defection from without and the defection from within, the author provided an original solution in order to avoid such difficulties. He argued thus in favor of a logical constancy, a translation principle thanks to it would be possible reconceive an ontological defection. Lastly, Francesco Berto’s talk closed the workshop with a sagacious discussion of meinongian quantification. He substains that Meinongians and Quineans experience no conceptual equivocation. Even if the former claims that “There are things that do not exist”, something that the latter contrasts with the interpretation of existential quantifiers as all-including, they still rely upon the same concept of “existence” and they understand each other when they are outside the ontology room, so that it cannot be that they lack competence. Subsequently, Berto deals with the objection that Meinongians commit analytic falsehood in separating the meaning of “to be” from that of “exists”. The Quinean has no independent evidence for analytic equivalence aside from her emphatic stress on the “is” in “there is”. Meinongians, however, can retort to linguistic considerations and claim that existence predicates display fairly different functions. -/- As for what regards our internal division of the “philosophical labor”, Fabio Ceravolo reviewed Moltmann and Berto’s talks; whereas Mattia Cozzi took care of Priest’s and Leuenberger’s, and Mattia Sorgon of those given by López de Sa and Turner. Conclusively, we would like to thank Thomas Sattig and Alessandro Torza for all of their organizational efforts and the kind welcome they reserved to us. We hope we will have further opportunities to collaborate with Tübingen in supporting similarly innovative and valiant european initiatives. (shrink)

The paper presents a family of propositional epistemic logics such that languages of these logics are extended by quantification over modal operators or over agents of knowledge and extended by predicate symbols that take modal operators as arguments. Denote this family by \}\). There exist epistemic logics whose languages have the above mentioned properties :311–350, 1995; Lomuscio and Colombetti in Proceedings of ATAL 1996. Lecture Notes in Computer Science, vol 1193, pp 71–85, 1996). But these logics are obtained (...) from first-order modal logics, while a logic of \}\) can be regarded as a propositional multi-modal logic whose language includes quantifiers over modal operators and predicate symbols that take modal operators as arguments. Among the logics of \}\) there are logics with a syntactical distinction between two readings of epistemic sentences: de dicto and de re. We show the decidability of logics of \}\) with the help of the loosely guarded fragment of first-order logic. Namely, we generalize LGF to a higher-order decidable loosely guarded fragment. The latter fragment allows us to construct various decidable propositional epistemic logics with quantification over modal operators. The family of this logics coincides with \}\). There are decidable propositional logics such that these logics implicitly contain quantification over agents of knowledge, but languages of these logics are usual propositional epistemic languages without quantifiers and predicate symbols :345–378, 1993). Some logics of \}\) can be regarded as counterparts of logics defined in Grove and Halpern :345–378, 1993). We prove that the satisfiability problem for these logics of \}\) is Pspace-complete using their counterparts in Grove and Halpern :345–378, 1993). (shrink)

Multi-modal metaphor is a new perspective in metaphor research developed in modern times. Beyond the metaphor research of language, it combines text, image, sound, and other modes and provides new insights and perspectives for metaphor research. Food advertisements often combine sound, images, and other forms to promote the products and increase consumers’ desire to buy, and they often contain metaphors of multiple modes. However, under the perspective of cross-cultural research, when the same food brand is advertised in different (...) countries, the multi-modal metaphors are varied to appeal to different audiences. This article compares food advertisements in China and in the U.S. from the perspective of multi-modal metaphors, and analyzes the varied applications arising from different cultural influences. The research may act as a reference for advertising strategies on cross-cultural occasions. (shrink)

Humans communicate with different modalities. We offer an account of multi-modal meaning coordination, taking speech-gesture meaning coordination as a prototypical case. We argue that temporal synchrony (plus prosody) does not determine how to coordinate speech meaning and gesture meaning. Challenging cases are asynchrony and broadcasting cases, which are illustrated with empirical data. We propose that a process algebra account satisfies the desiderata. It models gesture and speech as independent but concurrent processes that can communicate flexibly with each other (...) and exchange the same information more than once. The account utilizes the ψ-calculus, allowing for agents, input-output-channels, concurrent processes, and data transport of typed λ-terms. A multi-modal meaning is produced integrating speech meaning and gesture meaning into one semantic package. Two cases of meaning coordination are handled in some detail: the asynchrony between gesture and speech, and the broadcasting of gesture meaning across several dialogue contributions. This account can be generalized to other cases of multi-modal meaning. (shrink)

There has been much discussion of whether there could be objects A and B that are “individuatively vague” in the following way: object A and object B neither determinately stand in the relation of identity to one another, nor do they determinately fail to stand in this relation. If there are objects of this type, then we would have a genuine case of metaphysical vagueness, or “vagueness-in-the-world.” The possibility of vague objects in this sense strikes many as incoherent. The possibility’s (...) very description not only seems to talk of two objects but, much worse, it seems to point to a feature that distinguishes them: unlike object A, object B is not determinately identical to object A. This suspicion of incoherence is voiced in the famous arguments given against the possibility by Gareth Evans and Nathan Salmon. But the status of those arguments and others is uncertain. Here I present a new argument against vague objects — or more precisely, against the possibility of individuatively vague objects that satisfy an important and common additional condition that I will call “Democracy.” Since my argument turns on a connection between what is indeterminate and what is possible, I call it “the modal argument.”. (shrink)

(1996). Multi‐modal thinking in soft systems methodology's rich pictures. World Futures: Vol. 47, Unity and Diversity in Contemporary Systems Tinking: Systematic Pictures at an Exhibition, pp. 79-92.

We define a multi-modal version of Computation Tree Logic (CTL) by extending the language with path quantifiers $E^\delta $ and $E^\delta $ where δ denotes one of finitely many dimensions, interpreted over Kripke structures with one total relation for each dimension. As expected, the logic is axiomatised by taking a copy of a CTL axiomatisation for each dimension. Completeness is proved by employing the completeness result for CTL to obtain a model along each dimension in turn. We also (...) show that the logic is decidable and that its satisfiability problem is no harder than the corresponding problem for CTL. We then demonstrate how Normative Systems can be conceived as a natural interpretation of such a multi-dimensional CTL logic. (shrink)

Multi-modal integration, which combines multiple neurophysiological signals, is gaining more attention for its potential to supplement single modality’s drawbacks and yield reliable results by extracting complementary features. In particular, integration of electroencephalography and functional near-infrared spectroscopy is cost-effective and portable, and therefore is a fascinating approach to brain-computer interface. However, outcomes from the integration of these two modalities have yielded only modest improvement in BCI performance because of the lack of approaches to integrate the two different features. In (...) addition, mismatch of recording locations may hinder further improvement. In this literature review, we surveyed studies of the integration of EEG/fNIRS in BCI thoroughly and discussed its current limitations. We also suggested future directions for efficient and successful multi-modal integration of EEG/fNIRS in BCI systems. (shrink)

We define a multi-modal version of Computation Tree Logic (ctl) by extending the language with path quantifiers E δ and A δ where δ denotes one of finitely many dimensions, interpreted over Kripke structures with one total relation for each dimension. As expected, the logic is axiomatised by taking a copy of a ctl axiomatisation for each dimension. Completeness is proved by employing the completeness result for ctl to obtain a model along each dimension in turn. We also (...) show that the logic is decidable and that its satisfiability problem is no harder than the corresponding problem for ctl. We then demonstrate how Normative Systems can be conceived as a natural interpretation of such a multi-dimensional ctl logic. (shrink)

It has long been recognized that the concept of inconsistency is a central part of commonsense reasoning. In this issue, a number of authors have explored the idea of reasoning with maximal consistent subsets of an inconsistent stratified knowledge base. This paradigm, often called “coherent-based reasoning", has resulted in some interesting proposals for para-consistent reasoning, non-monotonic reasoning, and argumentation systems. Unfortunately, coherent-based reasoning is computationally very expensive. This paper harnesses the approach of approximate entailment by Schaerf and Cadoli [SCH (...) 95] to develop the concept of “approximate coherent-based reasoning". To this end, we begin to present a multi-modal propositional logic that incorporates two dual families of modalities: □S and?S defined for each subset S of the set of atomic propositions. The resource parameter S indicates what atoms are taken into account when evaluating formulas. Next, we define resource-bounded consolidation operations that limit and control the generation of maximal consistent subsets of a stratified knowledge base. Then, we present counterparts to existential, universal, and argumentative inference that are prominent in coherence-based approaches. By virtue of modalities □S and?S, these inferences are approximated from below and from above, in an incremental fashion. Based on these features, we show that an anytime view of coherent-based reasoning is tenable. (shrink)

We define a multi-modal version of Computation Tree Logic ( ctl ) by extending the language with path quantifiers E δ and A δ where δ denotes one of finitely many dimensions, interpreted over Kripke structures with one total relation for each dimension. As expected, the logic is axiomatised by taking a copy of a ctl axiomatisation for each dimension. Completeness is proved by employing the completeness result for ctl to obtain a model along each dimension in turn. (...) We also show that the logic is decidable and that its satisfiability problem is no harder than the corresponding problem for ctl. We then demonstrate how Normative Systems can be conceived as a natural interpretation of such a multi-dimensional ctl logic. (shrink)

Human instructors often refer to objects and actions involved in a task description using both linguistic and non-linguistic means of communication. Hence, for robots to engage in natural human-robot interactions, we need to better understand the various relevant aspects of human multi-modal task descriptions. We analyse reference resolution to objects in a data collection comprising two object manipulation tasks and find that 78.76% of all referring expressions to the objects relevant in Task 1 are verbally underspecified and 88.64% (...) of all referring expressions are verbally underspecified in Task 2. The data strongly suggests that a language processing module for robots must be genuinely multi-modal, allowing for seamless integration of information transmitted in the verbal and the visual channel, whereby tracking the speaker’s eye gaze and gestures as well as object recognition are necessary preconditions. (shrink)

Metaphor theory has shifted from asking whether metaphor is 'conceptual' or 'linguistic' to debating whether it is 'embodied' or 'discursive'. Although recent work in the social and cognitive sciences has yielded clear opportunities to resolve that dispute, the divide between discourse- and cognition-oriented approaches has remained. To unite the field, this book brings together leading metaphor researchers from a number of disciplines. It collects major arguments and presents a wide variety of empirical evidence, placing special emphasis on the embodiment and (...) socio-cultural embeddedness of cognition, as well as the multi-modal and social-interactive nature of communication. It shows that metaphor theory can only profit from an approach that takes multiple perspectives into consideration and tries to account for findings yielded by multiple methodologies. By doing so, it works towards a dynamic, multi-dimensional, socio-cognitive model of metaphor that goes beyond what research traditions have separately achieved. (shrink)

Commercial genetic testing offered over the internet, known as direct-to-consumer genetic testing (DTC GT), currently is under ethical attack. A common critique aims at the limited validation of the tests as well as the risk of psycho-social stress or adaption of incorrect behavior by users triggered by misleading health information. Here, we examine in detail the specific role of advertising communication of DTC GT companies from a medical ethical perspective. Our argumentative analysis departs from the starting point that DTC GT (...) operates at the intersection of two different contexts: medicine on the one hand and the market on the other. Both fields differ strongly with regard to their standards of communication practices and the underlying normative assumptions regarding autonomy and responsibility. Following a short review of the ethical contexts of medical and commercial communication, we provide case examples for persuasive messages of DTC GT websites and briefly analyze their design with a multi-modal approach to illustrate some of their problematic implications. We observe three main aspects in DTC GT advertising communication: (1) the use of material suggesting medical professional legitimacy as a trust-establishing tool, (2) the suggestion of empowerment as a benefit of using DTC GT services and (3) the narrative of responsibility as a persuasive appeal to a moral self-conception. While strengthening and respecting the autonomy of a patient is the focus in medical communication, specifically genetic counselling, persuasive communication is the normal mode in marketing of consumer goods, presuming an autonomous, rational, independent consumer. This creates tension in the context of DTC GT regarding the expectation and normative assessment of communication strategies. Our analysis can even the ground for a better understanding of ethical problems associated with intersections of medical and commercial communication and point to perspectives of analysis of DTC GT advertising. (shrink)

The study “Psychoanalysis—its image and its public” intimates that common sense is increasingly informed by science. But common sense asserts its autonomy and, in turn, may affect the trajectory of science. This is a process that leads to many differentiations—in common sense, in scientific innovation and in political and regulatory structures. Bauer and Gaskell's toblerone model of triangles of mediation provided a distillation of their reading of “La Psychanalyse.” Here it was argued that representations are multi-modal phenomena necessitating (...) the use of multiple methodologies .In this paper we briefly summarise these arguments and elaborate ways in which social representation theory can be considered a progressive research programme. “Progressive” because as the theory has developed it has extended the range and depth of its conceptual basis; it provides a new synthesis for the social scientific understanding of the phenomena of common sense and of representation; it acts as an antidote to the reductionism of public opinion and, finally, it is a stimulus to depart from disciplinary silos. However, there remain unresolved issues: how to segment the relevant social milieus and how to close the feedback loop from common sense to science? (shrink)

The modal argument against materialism, in its most standard form, relies on a compatibility thesis to the effect that the physical truths are compatible with the absence of consciousness. I propose an alternative modal argument that relies on an incompatibility thesis: The existence of consciousness is incompatible with the proposition that the physical truths provide a complete description of reality. I show that everyone who accepts the premises of the standard modal argument must accept the premises of (...) the revised modal argument, but not vice versa. (shrink)

The modal argument for the existence of a Cartesian human soul proposed by Richard Swinburne more than thirty years ago, if slightly adjusted and interpreted correctly, becomes a plausible argument for anyone who accepts modal arguments. The difficulty consists in a relatively weak justification of the second premise, of the real possibility of a disembodied existence, as a result of which the argument does not provide a real proof. The argument is best understood in the following terms: Special (...) divine action is excluded from the metaphysical possibilities and only the natural possibilities are considered; the “conceivable” possibility of the existence of a person without a body is interpreted as a metaphysical possibility, and inductive support for its reality is provided by apparent first-person-conceivability of a disembodied existence, detailed descriptions of out-of-body and near-death experiences, a priori trust in introspection in psychology and the cognitive sciences, and by the unity of consciousness and the possibility of its extension to peripersonal space; statements about having a soul or being a material substance are excluded from the domain of the premises; and finally, one accepts the Kripkean principle that having a body or a soul is an essential component of a person. If these conditions are met, the argument is valid, and the conclusion is made more plausible by Swinburne’s modal argument than it would be without it.Argumentum modale pro animae humanae “Cartesianae” existentia, quod R. Swinburne ante plures quam 30 annos proposuit, acceptabile reddi potest cuicumque argumenta modalia non generatim respuenti, si paululum emendetur recteque intelligatur. Omnis huius argumenti diffi cultas consistit in iustifi catione debiliore secundae eius praemissae, quo pacto argumentum ineffi cax redditur. Argumentum vero optime intelligetur his quattuor punctis animadversis: Primo, possibilitas metaphysica non nisi possibilitates naturales comprehendere intelligatur, omni speciali Dei ingerentia exclusa. Secundo, personae possibilitas “conceptibilis” sine corpore existendi intelligatur ut realis possibilitas metaphysica. Cui realitati argumenta favent inductiva tum ex possibilitate imaginandi existentiam sine corpore; tum ex minutatim enarratis testimoniis experiendi status “extra corpus” et “prope mortem”; tum ex fi de fundamentali veritatis introspectionis in psychologia scientiis que cognitivis; tum ex unitate conscientiae ac possibilitate eam in spatium extra corpus extendendi. Tertio, e praemissarum congerie assertiones excludantur quibus homo animam habere vel substantiam materialem esse assumeretur. Quarto, principium S. Kripkii accipiatur, scil. corporis vel animae habitum personae essentialem esse debere. His omnibus servatis argumentum Swinburnii validum evadit, conclusionem suam plus credibilem reddens quam secus esset. (shrink)

We study prefixed tableaux for first-order multi-modal logic, providing proofs for soundness and completeness theorems, a Herbrand theorem on deductions describing the use of Herbrand or Skolem terms in place of parameters in proofs, and a lifting theorem describing the use of variables and constraints to describe instantiation. The general development applies uniformly across a range of regimes for defining modal operators and relating them to one another; we also consider certain simplifications that are possible with restricted (...) modal theories and fragments. (shrink)

This paper states and examines a modal argument for universal necessity, that is: for the necessary truth of every true proposition. Deep issues in the metaphysics of modality are bound up with the argument, as is revealed in the attempt to defend, or refute, it.

Kant famously argued that, from experience, we can only learn how something actually is, but not that it must be so. In this paper, I defend an improved version of Kant's argument for the existence of a priori knowledge, the Modal Argument , against recent objections by Casullo and Kitcher. For the sake of the argument, I concede Casullo's claim that we may know certain counterfactuals in an empirical way and thereby gain epistemic access to some nearby, nomologically possible (...) worlds. But I maintain that our beliefs about metaphysical necessities still cannot be justified empirically. Furthermore, I reject Casullo's deflationary thesis about the significance of such justification. Kitcher's most troublesome objection is that we can gain any modal justification whatsoever through testimony , i.e. in an experiential way. This can be countered by distinguishing between productive sources of justification, like perception, and merely reproductive sources, like testimony. Thus, some productive a priori source will always be needed somewhere. (shrink)

I analyse Kripke’s modal argument against the mind-brain identity theories. Specifically, he argues against the identity between pain and C-fibres simulation by pointing out the difference between this identity claim and the theoretical identifications, such as ‘Water is H2O’ and ‘Lightning is a motion of electric charges’. Kripke’s argument relies on the assumption that the experience of pains is a simple and homogenous phenomenon, but scientific research shows that it is in fact a quite complex one. We can distinguish (...) at least three components: sensory-discriminative, motivational-affective and cognitive. This discovery makes it possible to reject Kripke’s argument, but it also uncovers a major flaw that is common to all modal arguments against physicalism. They proclaim to answer the fundamental question about the nature of our world by relying on our powers of imagination and without having the relevant factual knowledge. (shrink)

A narrow focus on the jaw (or on motor generators) does not account for individual and language-specific differences in babbling and early speech. Furthermore, data from Yoshinaga-Itano's laboratory support earlier findings that show glottal rather than oral stops in deaf infants' babbling: audition is crucial for developing normal syllables.

The paper aims at providing the multi-modal propositional logic LTK with a sound and complete axiomatisation. This logic combines temporal and epistemic operators and focuses on m odeling the behaviour of a set of agents operating in a system on the background of a temporal framework. Time is represented as linear and discrete, whereas knowledge is modeled as an S5-like modality. A further modal operator intended to represent environment knowledge is added to the system in order to (...) achieve the expressive power sufficient to describe the piece of information available to the agents at each moment in the flow of time. (shrink)

This paper is devoted to present Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) method for multi-attribute group decision making under rough neutrosophic environment. The concept of rough neutrosophic set is a powerful mathematical tool to deal with uncertainty, indeterminacy and inconsistency. In this paper, a new approach for multi-attribute group decision making problems is proposed by extending the TOPSIS method under rough neutrosophic environment. Rough neutrosophic set is characterized by the upper and lower approximation operators (...) and the pair of neutrosophic sets that are characterized by truth-membership degree, indeterminacy membership degree, and falsity membership degree. In the decision situation, ratings of alternatives with respect to each attribute are characterized by rough neutrosophic sets that reflect the decision makers’ opinion. Rough neutrosophic weighted averaging operator has been used to aggregate the individual decision maker’s opinion into group opinion for rating the importance of attributes and alternatives. Finally, a numerical example has been provided to demonstrate the applicability and effectiveness of the proposed approach. (shrink)