Do You Control Your Unconscious Action Impulses?

Cognitive Science 49 (2):e70041 (2025)
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Abstract

A crucial aspect of self‐control is the voluntary inhibition of impulsive actions. Stimuli can elicit impulses (or preparation) to act not only in the presence but also in the absence of perceptual awareness, but whether people control action impulses elicited by unconscious stimuli remains unclear. This study used a masked prime version of the Go/NoGo/Free task and combined mathematical modeling of behavioral data to investigate whether people control the unconscious action impulses. In the experiment, when the subliminal prime stimulus triggers the unconscious action impulse, participants need to freely decide whether or not to perform the action. The results showed that the no‐response rate was higher in Go‐prime free‐choice trials than in NoGo‐prime free‐choice trials, and there were marginally larger negative drift rates in the former than in the latter. The results suggest that people are more likely to make inhibitory decisions about unconscious action impulses. This finding provides support for a framework that extends the feedback loop model of intentional inhibition.

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