Abstract

Deep fakes, a technology enabling the creation of highly realistic fake images and videos through face-swapping, have sparked significant attention due to their potential for misuse. This paper explores the technologies behind deep fakes and categorizes them into four types: deep fake pornography, political campaigns, commercial uses, and creative content. The authors discuss the ethical and regulatory challenges associated with each category. Initially, deep fakes were used maliciously, such as in revenge porn and political manipulation, which led to widespread fear. However, like many technologies before it, deep fakes may eventually become more widely accepted. The paper also examines the role of online platforms and governments in addressing these issues and offers an optimistic view of how the democratization of AI might help resolve the ethical concerns surrounding deep fakes.