Abstract
Narratives inform policymaking by building consensus, stabilizing our shared beliefs, and legitimizing our assumptions (Roe 1992, 1994). This research applies narrative policy analysis to identify and compare the dominant agriculture and food (agri-food) narratives of Canadian federal government and civil society policy over time. It aims to understand and compare what narratives are driving the agri-food policy priorities of each group, with particular attention to how policy narratives address social and environmental goals. This analysis documents and confirms a Neoliberal Techno-optimist Growth Narrative as the dominant narrative in federal Canadian Agriculture and Agri-food Canada (AAFC) policy between 1986 and 2019. Over a similar period, civil society has adopted narratives that prioritize localization and democratization of the food system as well as food security. While the neoliberal priorities of market expansion and competitiveness are the focus within federal narratives, civil society concerns related to the social and environmental costs of economic efficiency, including reduced farmer livelihoods, environmental degradation, and loss of community decision-making capacity, have received marginal attention from federal policy. We discuss how the Neoliberal Techno-optimist Growth Narrative imposes structural barriers on the pursuit of environmental and social goals by establishing a hierarchy of goals whereby environmental/social goals can only be pursued to the extent that they contribute to economic growth and by promoting a techno-optimist approach. As such, the dominant Neoliberal Techno-optimist Growth Narrative stabilizes two contested assumptions: (1) economic growth through liberalized trade is the best approach to achieve societal wellbeing, and (2) that technological innovation will sufficiently address environmental pressures.