Abstract

This paper presents BP’s approach to ethical corporate governance. The author suggests that corporate social responsibility is in the interests of both business and the people at large. In this context co‐operation between business, NGOs and activity is the best way to proceed, with each party focusing on their own field of engagement; doing business in a way that respects human rights for the companies, and campaigning and advocacy for the NGOs. Increasing transparency and risks to reputation require business to take social responsibility seriously. It is also crucial, however, to examine the boundaries of business responsibility. The challenge is to address these issues and to co‐operate with other parties such as NGOs to provide clear guidelines within specific time frames. This requires bold leadership on all sides