Abstract
The purpose of this article is to determine the role of the use of verbs illocutionary verdictives, exercitives, commissives, behabitives and expositives in building the press image. Author in the studies undertaken refers to the theory of speech acts of John Langshaw Austin and to journalistic issues of defining and creating the image. In the text are analysed press articles of magazines “Rzeczpospolita” and “Gazeta Wyborcza”, in the period between May 25, 2015 and August 15, 2015, for determining the image of the Polish Episcopal Conference in the dimension of his political engagement, after concluded the presidential election of 2015.