Abstract

Without audiences there would be no rhetorical argumentation. Without audiences there would be no rhetoric. Without audiences there would be no argumentation. The importance of audiences for rhetoric and argumentation cannot be overstated. Thus, considering the constitutive necessity of audiences in our fields, it is strange, if not down right worrying, that we spend so few pages on researching audiences. Fortunately, Professor Christopher Tindale has addressed this lacuna in many publications, and now he has done it in a book length work on the Philosophy of Argumentation and Audience Reception The thrust of the argument in his book is that “[t]heories of argumentation must not only have an appreciation for the importance of audience and a role for the concept, they must develop around it”.