Abstract

In this volume, "Brave New World of Communication or the End of Privacy?," communication and media scholars, industry representatives and data protectionists reflect on the urge to present one's self online on social media and other popular media formats, and the ensuing weakened sense of what is private. In the context of empirical findings, aspects of an ethics of privacy as well as concepts of privacy and its economization and possible regulation will be discussed. The focus is on the understanding of privacy that underlies the use of social networks: are there different notions of privacy online and offline? How should individuals and society deal with the challenges of social networking sites? How can users be empowered to engage in self-determined privacy management?