Charity Fundraising and the Ethics of Voice: Cancer Survivors’ Perspectives on Macmillan Cancer Support’s “Brave the Shave” Campaign

Journal of Media Ethics 36 (2):85-96 (2021)
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Abstract

“Brave the Shave”, a campaign by the UK charity Macmillan Cancer Support, encourages people to seek sponsorship to shave off all their hair and share the event on social media. Brave the Shave has...

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