Abstract
Non-communicable diseases (NCDs) represent a significant global health challenge, requiring distinct prevention and control strategies. Public health efforts have concentrated on regulating three primary risk factors: tobacco and nicotine products, unhealthy foods and beverages, and alcohol. While the World Health Organization (WHO) Framework Convention on Tobacco Control (FCTC) stands as a legally binding international treaty, similar international legal efforts for alcohol and unhealthy foods have never gained significant traction. Consequently, global governance of NCD risk factors largely relies on soft law instruments, including WHO strategies, UN resolutions, and cross-sectoral initiatives that set political goals and technical standards. The article argues for the potential of a human rights-based approach to enhance global NCD regulation, emphasizing legal capacity building and managing industry influence. Future efforts should leverage regional and local governance, and ensure robust legislative frameworks to overcome the limitations of current international law and effectively address NCD risk factors.
