Abstract

This paper addresses the question of how to evaluate narrative arguments. I will be discussing how to evaluate narrative arguments as process as opposed to arguments as product, as with dominant accounts of argument appraisal such as informal logic. The first part of this paper will show that dominant accounts of argument evaluation are not fit for narrative arguments because they focus on the product of argument. The second part of the paper will develop an account of argument evaluation for arguments as process, that is the virtuous audience, which will combine the rhetorical understanding of audience with virtue argumentation.